The General Product Safety Regulation (GPSR) in the European Union (EU)

The General Product Safety Regulation (GPSR) in the European Union (EU) is legislation aimed at ensuring that consumer products sold within the EU are safe for use, regardless of where they are manufactured. It provides a framework for assessing product safety, setting responsibilities for producers, importers, and distributors to safeguard consumers. Here’s a breakdown of […]

Building Brand Loyalty

Booklet labels are a great tool to use to cross promote the items in your brand, incentivize shoppers, and encourage brand loyalty. Booklet coupons can be printed on labels similar to what you might see on a medicine bottle. These labels extend to multiple panels, or pages like a booklet, once opened. Many products use […]

Tips on Choosing the Right Booklet Label

A booklet label or extended content label(ECL) expands or extends the surface area available for adding product information on packaging. It creates several layers or pages that can be revealed and then resealed for future reference. ECLs are commonly used on products with extensive product information, including safety warnings, health, instruction use, ingredients, and more. […]

Improve Your Product with a Booklet Label

Labelling plays a key role in the success of your product. In fact, 54% of surveyed consumers say that they read a product’s label the first time they buy that product. Without an enticing and accurate label, your product will likely stay on store shelves for much longer than necessary. But what exactly makes a […]

Booklet Labels and Their Uses

Booklet Labels are also called Fold-out Labels, Extended Content Labels, Expanded Content Labels or ECLs, Multi-Panel Labels, Multi-ply Labels, Labels with Pages and Multi-Page Labels to name a few, and are a small booklet or pamphlet married to a pressure sensitive product label. They provide ample room for product usage and safety warnings. For international […]

Save Money with Booklet Labels

In addition to creating many label design opportunities, booklet labels can help reduce costs by allowing you to use a smaller label than otherwise possible. Booklet labels are part of the Extended Content Label (ECL) category. They’re used to pack extensive information into a small label area so you can achieve maximum branding impact with […]

Extended Content Labels Are Often Needed

Do away with inserts! Extended (expanded) content labels include up to 72 pages of branded graphics, content, coupons, and helpful information like directions, ingredients, and regulatory information. A booklet label is basically a folded pamphlet that travels with your product to the end user. There’s a lot of opportunity for exceptional branding and messaging on […]

Expand Your Label Possibilities

What a great idea! Regular labels can be so limiting in the information they can hold and inserts in packaging is costly and, frankly, annoying to consumers. Booklet Labels are a small booklet or pamphlet married to a pressure sensitive product label. They are also called Fold-out Labels, Extended Content Labels, Expanded Content Labels or […]

You Can Have it All With Booklet Labels

As a business owner or product manufacturer, you already know the important role labelling plays in the packaging experience for consumers. In fact, 54% of surveyed consumers say that they read a product’s label the first time they buy that product. Without an enticing and accurate label, your product will likely stay on store shelves […]

The Popularisation of Booklet Labels

Booklet labels are used to give your customers information on the product they are buying, or promotional information about your business, and where there are size and space constraints on the product.  They can be used for content such as product instructions, contents or warning and safety information. If you are shipping or selling your […]